Trust your gut.

Think about it.

There are times in your life when things just "feel" right - you know you are making the right decision for you or your organization, but you can't quite put your finger on how you know. "It's just a gut feeling" you tell yourself. And chances are, your gut was right. 

What you really "felt" was your natural instincts kick in, a decision making process being driven by the limbic system- the part of the brain that controls the affective (feeling) and conative (doing) parts of your mind. It's the part of your mind that never changes, and drives your values, beliefs, instincts and actions. It's your true north.

A conative Approach to Evaluation

Kathy Kolbe, founder of the Kolbe Corp, developed a way to not only engage individuals, teams and organizations in the greater understanding of conative behaviour, but also developed the Kolbe A™ Index, which measures four universal human instincts used in creative problem solving. The Kolbe Corporation refers to these universal instincts as the Four Action Modes®. These four modes are captured in the Kolbe Index, enabling individuals, teams and even entire organizations with key understanding of what makes them tick.

Unlike personality tests, which tell you what's wrong with you and how to change it, Kolbe tells you what's right with you and how to make the most of it.

Backed by 40 years of scientific research and validation, Kolbe Indexes are fun and easy to complete online in less than 20 minutes. There are no "right" or "wrong" answers to the multiple choice questions in a Kolbe Index. Results are delivered dynamically online.

Affective Consulting Partners have each travelled to Phoenix, Arizona, where they participated in the Kolbe Corporation Certification process, and are some of only a handful of people in Western Canada who are Kolbe Certified™ Consultants, capable of conducting a Kolbe interpretation for individuals and teams looking to leverage Kolbe Index results for personal or organizational success. 

There are a number of ways that Affective Consulting can put the Kolbe Index to work for you and your organization. Below are the services we offer: 


Affective Consulting leverages the power of our Kolbe Certified™ Consultants to help organizations find the right candidates for their business, using the Kolbe RightFit™ for Hiring.

Kolbe RightFit is the program that makes finding the "right" person for the right job easier and less expensive. Statistically proven, it assists companies in screening and selecting the best job applicants by determining who has the necessary instincts. RightFit ends the headache of guessing how well a prospective employee will perform, by rating each candidate on a scale from "A" to "F," and providing information on how the applicant will take action according to job requirements.

Using Kolbe provides great insight into the conative, or doing, dimension of the mind. It will be important to also incorporate the cognitive (thinking) and the affective (feeling) parts into the hiring process. RightFit identifies the conative part, and resumes usually give indications of the cognitive skills and knowledge acquired. Be sure to ask affective questions during the interview to determine if the candidate shares the same values and/or vision of the organization. 

The Kolbe RightFit™ for Hiring allows Affective Consultants the opportunity to work with your organization to identify your current talent, define the job requirements, create an ideal candidate profile and rate the candidates for consideration against a predictor of outcome, called the Kolbe Range of Success. 

Team Building

An understanding of who you are, what you do and why you do it can be powerful. Through the use of individual employee Kolbe assessments, Affective Consulting is able to leverage greater employee engagement and self-actualization to build stronger teams, greater understanding of skills and strengths, and ultimately, more meaningful relationships. We can help your employees work with purpose.

Through the use of Kolbe assessments (called a Kolbe A™ Index ) and decades of professional coaching and recruitment experience, Affective Consulting can assist your organization's employees better understand what drives them, and how they can best position themselves for personal and professional success. 

The use of the Kolbe B™ Index measures an individual's perception of their own job responsibilities. Comparing the Kolbe A™ with the Kolbe B results helps job holders recognize when they are trying to perform contrary to their natural strengths and abilities.

Finally, a Kolbe C™ Index result is designed to identify the characteristics necessary to function in a specific job. Unlike the Kolbe A™ or Kolbe B™, this form is filled out by the supervisor and defines his or her functional job expectations. Comparing Kolbe A to Kolbe C results identifies when job related stress is caused by impossible demands.

Through fun, interactive and always positive team interpretations, called Kolbe Teamsuccess® Seminars, Affective consultants can bring an understanding of individual results, team dynamics, share personal stories and real life examples of how you perform better as a team when you better understand your instincts, and we leave behind practical, customized strategies to keep the momentum going.  

Change and People Management

There are a number of organizations that can help your company manage change. We have the ability to not only assist with the change, but implement a full-scale people plan that helps you identify where in your organization you may face resistance, develop solutions to combat these issues, and help your company stick the change management landing. 

Career Transition and Development

An element of change management may require employee transitioning. Whether that transition is into a new role, or a transition outside of the workplace all together, Affective Consulting can assist organizations determine which employees have the greatest opportunity for success, and which employees may face internal conflict with the change.

Leveraging industrial psychology philosophies, such as the Kolbe A™ Index,  can assist employees find their authentic self and better understand their potential and identify any possible blind-spots that may need their attention before taking that next step in their career. 

Fo more information or to chat with us about your organization can leverage your conative strengths, click below to get in touch!